The Apocalypse On Hold

I've bitched about how over-exposed he's become in the market. But dammit is Seth Rogen one likeable and talented guy. So far, we've seen his strengths play out on screen as an actor/comedian, screenwriter and producer. And we'll eventually see him direct. Mark my words on that, folks.

The one project of his I'm looking forward the most is Jay & Seth vs. The Apocalypse with the basic plot of Rogen and Jay Baruchel as two idiots who become the last humans alive on Earth after a nuclear holocaust and proceed to stay into their shitty house instead of facing whatever is outside.

The two (along with Rogen's writing partner Evan Goldberg) produced a fake trailer as a presentation to show off how the feature-length version would be for potential investors. And after a string of smash-hits like Knocked Up, Superbad and Pineapple Express, it got fast-tracked with plans to have the film out by 2010.

There in lies a problem as Rogen is currently up to his ass on The Green Hornet with Michel Gondry for next summer and he's recently confessed to MTV Movies Blog that there is currently no script for Jay & Seth although there's plenty of material for the would-be film in outline form.

Another problem is that Rogen is currently wearing a bit thin with audiences. His last three films (Zack & Miri Make a Porno, Observe & Report and now Funny People) have under-performed at the box-office. Thus there is a fear that any momentum behind Jay & Seth might lag if people tire of Rogen. Let's hope not.

And you haven't seen it, here is the original trailer for Jay & Seth vs. the Apocalypse for your enjoyment.