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    « Kevin Kline Talks "The Extra Man" On Colbert Report | Main | Del toro and Universal together At the Mountains of Madness »
    Thursday
    Jul292010

    Thor Comic-Con Trailer Hits!

    I know I’ve talked about this a few times in the past – mostly on the Movie Moan podcast. But I remember when Jon Favreau first presented Iron Man to the Comic-Con crowd back in 2007. Yes, the panel and accompanying footage killed.

    More importantly Paramount/Marvel did something I found to be a stroke of genius – they let all those YouTube videos taken from laptops, camcorders, etc. stand. So confident they were in the film they'd made (at that time in post-production), they didn't start wavering legal red-flags ordering people to pull it. Also Iron Man was going to be a tough-sell. Needless to say, it paid off.

    An equally (if not more so) hard-sell will be Kenneth Branagh's Thor, something less than in the realm of superheroes and more in fantasy. Like Iron Man before it, the five-minute trailer/sizzle-reel made quite the splash this past weekend – what with all those Twitter remarks proclaiming "Thor WUZ AWESOME!!!!!!!!!"

    Luckily for many of us who missed the Con, said footage is online. It'll be interesting to see if Marvel repeats their actions on Iron Man and lets the footage sit there or orders it get pulled. It looks…OK. Not bad, but something off. Maybe it's that our lead Chris Hemsworth barely utters a word over the course of five-minutes.

    Reader Comments (4)

    there we go! The video wasn't working before, thanks for changing it!!!! This looks amazing

    07-29-2010 | Unregistered CommenterBatmanfan

    To be honest I wasn't impressed by this trailer. It tried way too hard to be epic. What the hell was that robot thing at the end? I don't know about Thor. So can someone tell me?

    07-29-2010 | Unregistered CommenterA2THEH

    Looks pretty good to me, if slightly chaotic. Like Superman: The Movie, it looks like three movies in one. Maybe that was the intention?

    07-30-2010 | Unregistered CommenterWelshfilmbuff

    The trailer doesn't work again wtf! Why do you keep changing it to the one that doesn't work????

    07-30-2010 | Unregistered CommenterDave

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