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« Bill Murray Talks 'ghostbusters 3' | Main | Presenting The New Jonah Hex Poster »
Tuesday
Apr272010

International "Toy Story 3" Poster and Viral Campaign

DateTue, April 27, 2010

I think this is my new favorite Toy Story poster.  As reported on Comingsoon.net, Disney-Pixar has unveiled the new international poster for Toy Story 3, due to hit theaters on June 18th: 

In even more interesting Toy Story 3 news, it looks like Disney-Pixar is starting a viral campaign as well, releasing a 1980s-style toy commercial for one of the film's new characters, Lotso:

That completely looks like a toy commercial from the 80s.  What's really clever about this is that the YouTube user who uploaded this Lotso ad also uploaded a whole collection of real toy commercials from the 70s and 80s on the same channel, making it harder for anyone to realize there's actually a Toy Story 3 ad buried in there. 

So I guess we'll have to keep tuning in to see if the other Toy Story characters have any 'old' commercials we haven't seen yet.

AuthorJen Mayhew CommentPost a Comment

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